Magda left academia as a systems engineer and computer scientist. She spent her first years of a career in Dublin building data infrastructure in a Telco company. Then moved to gaming industry to join Silicon Valley’s Zynga. In the UK for last few years helping publishers and broadcasters build their data science capabilities. Started in Channel 4, then Telegraph and currently the BBC News focusing on ML driven newsroom transformation. Keen speaker and promoter of ethical and accessible ML in the industry. Member of a Data Science RSS committee.